With 32 speakers, this program is power-packed. You won't want to miss a moment! See below for more details about our speakers and sessions. Then check out the speaker blog where you can engage our speakers in discussion.
Conference opens with a keynote presentation Sunday, Sept. 28, at 4:30 p.m. and closes after a keynote lunch presentation Tuesday, Sept. 30, at 1:30 p.m.
| Communication Leadership | Internal Communication | Marketing & Brand Management | Public Relations | |
| Breakout Session #1 | Angela Sinickas, Sinickas Communication: Calculating the ROI on Your Communications | Patricia Crowley, J&J: Remodeling Your Intranet | Diane Roggow, Market Illumination: Color Makes the World Go BUY® | Connie Eckard, ABC, Words; Don't Go Storytelling Without Them |
| Breakout Session #2 | Laurie Taylor, Flashpoint!: Get Out of Your Way and Grow Your Business | Silvia Cambie, Chanda Communications: Corporate Social Responsibility: How to Behave in a Flat World | April McGee, Beyond Usable Websites: Persuading Your Customers to Go with the Flow |
Michael Perini, ABC, Communication Challenges in Incident Response Situations: A Department of Defense Perspective |
| Breakout Session #3 | Tracy Harlow, ConocoPhillips: The Power of a Balanced Communication Team | Lori Silverman, Partners for Progress: Wake Me Up When the Data is Over: Making an Impact Through Stories | Dr. Charles Patti, Ph.D., Daniels College of Business: CEM Meets IMC: When does Customer Experience Management blend with Integrated Marketing Communication? |
Jim Ylisela, Ragan: Social Media Relations: Pitching Reporters Who Blog |
| Breakout Session #4 | L. Bonita Patterson, Polaris Consulting: Bridging the Cultural Divide in Global Communications | Kathryn Yates, Watson Wyatt: Secrets of Top Performers: Engaging Employees & Building Shareholder Value | Mark Schumann, Towers Perrin: Brand From the Inside | Andy Boian, Dovetail Solutions: The Business of Politics |
| Breakout Session #5 | Michael Deas, ABC, Why Consider Accreditation: The Value and Benefits of Getting Your ABC | Jan Thibodeau, ABC, Novations Group, Inc.: Your Communications Career and the Four Stages® of Contribution | Trey Hall, Consumer Capital Partners: Millennium Promise-Cause Marketing | John Deveney, ABC, Deveney Communication: Preventing the Time Bomb from Exploding |
| Breakout Session #6 | Joe Williams, Joe Williams Communications, Inc: Being a Strategic Partner | Steven Green, PollStream: From Boomers to Generation Y – Leveraging Online Solutions to Enhance Communications | Chris Arnold, Chipotle: Using Unconventional Marketing Means | Speaker and Topic to Be Announced Soon |
| Breakout Session #7 | Avneet Jolly, Change Management and the Role of Communications | Dianne Culhane and Marcus Wade, Coca-Cola: Blog Helps Log a Culture Change at Coca-Cola | Andre Armstrong, ABC, CH2M Hill: Sustaining a "Best Places" to work culture through an acquisition | Barbara Gibson, ABC, Proving PR ROI |